Question -
Answer -
Agricultural marketing refers to the services that are involved in movement of an agricultural product from the farm to the consumer. It includes planning, organising, directing and handling of products in a way to satisfy farmers, intermediaries and finally the customer.
The steps involved in agricultural marketing are:
1. Collecting the product after harvesting
2. Processing the collected product
3. Grading of product as per the quality standards
4. Packing the product
5. Storage of the product for future use
6. Sale of product in market at the best price